Hayo Wisata Indonesia, the Jakarta-based online travel agency in Indonesia that connects travelers around the globe with local operators across the Indonesian archipelago, today announced they will pilot a cooperation between Toristy and Magpie Travel, the San Francisco-based company providing content management solutions to the Tours & Activities sector.
“The cooperation will focus efforts on onboarding suppliers to Hayo Travel, delivering content that Hayo can activate for sale to Indonesian tourists and later a global audience,” said Masrura Ram Idjal President Director Hayo Indonesia.
Discussing the tie-up, Toristy CEO Steve Jackson said, “Our work in Indonesia is focused on supporting the launch of Hayo.Travel, a new entrant into the consumer market which plans to offer its customers a broad selection of tour and activity products. Making that happen involves bringing together solutions for inventory management, reservations and content management. Our partnership with Magpie really speeds us up on that third leg, as their solution is so perfectly tailored to the tours and activities space.”
Magpie CEO, Christian Watts also commented on the partnership, “As consumers have become more experienced buying online, many have begun to look for local, ‘in destination’ sites to research and book their tours and activities. But having global OTAs to compete against means local sites must have a very slick offering, or they will lose customers to their larger and better resourced competitors.”
“In this case in Indonesia, Toristy and Magpie are combining to level the playing field, allowing Hayo to find operators, onboard them quickly, and manage bookings using the most sophisticated SaaS based solutions in the marketplace. It’s a real win-win-win and gives operators more choice — always a good thing,” he added.
Hayo Wisata Indonesia has a mission to make tours and tourism activities in Indonesia famous.
Hayo Managing Director Bahriyansyah Momod said, “Toristy have with Hayo.travel already shown the way on building out the technology we need to help Indonesian travel companies sell their products online. This pilot between Toristy or Hayo and Magpie can help with onboarding of supply and eventually broadens the scope for those suppliers to make them famous all over the world through a combined approach allowing us to sell services on multiple channels easily.”