The Tourism Bureau, Ministry of Transportation and Communications has launched a series of promotional and marketing events to promote the hotel star-rating system and booking function on its official accommodations website Taiwanstay.net.tw. The programs incentivize travelers to choose reliable, safe and clean accommodation on Taiwanstay.net.tw while doing their holiday planning.
During the media event to announce the events at W Hotel Taipei today (10/30), Mr. Chang Shi-Chung, Deputy Director-General of the Tourism Bureau, along with Japanese celebrity YouTuber Sanyuan JAPAN, formally kicked off two leading promotional campaigns – ‘Lucky Star Wheel’ and ‘Internet Celebrity Star Live Streaming’. From Dec.1st 2019, people who finish the Quiz Challenge and ignite the ‘Lucky Star Wheel’ on Taiwanstay.net.tw will have a chance to win a discount of NT$1,000 (worth approximately US$30), which they can use at a star-rated hotel in Taiwan. The Bureau will also invite celebrity YouTubers to livestream their stays and experiences at star-rated hotels.
Moreover, with an extensive evaluation by a committee composed of experts from industry, academia and government, along with an online voting, a list of 100 winning hotels was revealed. It covered winners of ‘Star of the Year’ and specialty categories such as ‘Heart-warming Service Star’, ‘Leisure Vacation Star’, ‘Fashion and Style Star’ and ‘Green and Tech intelligence Star’.